Backbone is a product development platform that empowers brands to make products more intelligent, faster, and at scale. It allows you to make better decisions on material costs, design changes, and timelines to safeguard revenue, cut down on waste, and nullify inessential spending with greater visibility. It also gives you an intelligent, streamlined workflow that lets your designers design. Backbone allows you to make better, data-backed decisions instantly. Its dynamic data enables easy-to-generate and easy-to-share reports. You can increase speed to market by managing information across teams with a centralised system of record. It allows you to improve communications by standardising data and reducing the opportunity for error. It is easy to implement and intuitive to use, and simplifies a complicated process and incentivises teams to collaborate across a single, cloud-based source of truth.